Marketing Manager

Job Overview

As Marketing Manager, you will coordinate multi-channel marketing campaigns, manage launch calendars, oversee creative production, optimize conversion funnels, and strengthen community engagement. Working closely with design, content, sales, and appointment-setting teams, you will help create consistent marketing systems that improve campaign performance and deliver measurable business results.

This position is ideal for an experienced marketing professional who enjoys combining strategic planning, operational execution, performance analytics, and AI-assisted workflows to drive continuous improvement.

Key Responsibilities

• Manage end-to-end marketing workflows supporting recurring events and campaign launches.
• Coordinate multi-channel marketing calendars and ensure campaigns launch on schedule.
• Provide creative direction for marketing assets developed by designers and video editors.
• Evaluate marketing funnel performance from registration through qualified lead generation.
• Identify optimization opportunities using campaign data and performance metrics.
• Develop and improve engagement strategies for the company’s Facebook community.
• Guide social media content strategy to strengthen brand consistency and lead generation.
• Identify highly engaged community members and coordinate lead handoffs with the appointment-setting team.
• Maintain organized marketing operations with clear ownership of campaign assets and deadlines.
• Implement AI-assisted marketing workflows to improve production speed, analysis, and operational efficiency.
• Review campaign performance regularly and incorporate feedback from sales teams to improve future marketing initiatives.

Required Qualifications

• Experience managing complex marketing campaigns and launch calendars.
• Ability to coordinate multiple projects simultaneously while meeting deadlines.
• Strong understanding of digital marketing funnels and lead generation strategies.
• Experience directing creative assets for digital advertising and social media campaigns.
• Strong analytical skills with the ability to interpret marketing performance data.
• Experience using AI-powered marketing or automation tools to improve workflows.
• Ability to build repeatable marketing processes and optimize campaign execution.
• Strong communication and collaboration skills across marketing and sales teams.
• Ownership mindset with the ability to manage projects from planning through execution.

Preferred Qualifications

• Experience working with large online communities.
• Background in marketing automation and workflow optimization.
• Knowledge of large language models (LLMs) or AI workflow tools.
• Experience improving conversion funnels through ongoing testing and optimization.
• Comfort working in a fast-paced, performance-driven environment.

Technical Skills

• Marketing funnel optimization.
• Digital campaign management.
• Social media marketing.
• Facebook community management.
• Marketing analytics.
• Lead generation.
• AI-assisted marketing workflows.
• Marketing automation.
• Project management.
• Performance reporting.

Work Arrangement

• Full-time remote position based in the United States.
• Bring Your Own Device (BYOD) work environment.
• Employees are expected to provide a computer with at least 16GB RAM and a reliable internet connection.
• Required business software and system access are provided by the company.
• Eligible business expenses are reimbursed in accordance with applicable laws.

Compensation and Benefits

The annual salary range for this position is $85,000 to $95,000.

Eligible employees receive a comprehensive benefits package that includes:

• Medical, dental, and vision insurance.
• 401(k) retirement program.
• Flexible paid time off.
• Career growth and leadership development opportunities.
• Fully remote work environment.