Website Softswiss
iGAMING TECHNOLOGY
🌟 About This Opportunity
SOFTSWISS is expanding its global team and hiring a Retention Specialist to support engagement and lifecycle marketing initiatives within its iGaming Platform division.
This remote opportunity is ideal for professionals experienced in CRM, customer engagement, lifecycle marketing, and retention campaigns who enjoy creating personalized user experiences and data-driven communication strategies.
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🏢 About SOFTSWISS
SOFTSWISS is an international technology company known for developing secure and scalable iGaming software solutions for businesses worldwide.
Its Casino Platform team focuses on delivering innovative tools, customer engagement systems, and advanced platform technologies that help clients improve user experiences and long-term customer retention.
The company operates with a strong remote-first culture and continues to invest in modern technology, employee growth, and global collaboration.
💼 About the Role
As a Retention Specialist, you will manage customer engagement campaigns and lifecycle communication initiatives across multiple channels including email, SMS, and in-app messaging.
You will work closely with technical, product, design, and content teams to launch high-quality campaigns that improve user engagement, retention, and long-term customer relationships.
This role is ideal for detail-oriented professionals who enjoy optimizing communication strategies, analyzing campaign performance, and improving customer experiences through data-driven marketing.
🔧 Key Responsibilities
- Manage multiple customer engagement projects simultaneously
- Create and optimize multi-channel lifecycle campaigns
- Build retention workflows using CRM and automation tools
- Configure campaigns using Customer.io or similar platforms
- Collaborate with technical and product teams for campaign implementation
- Test campaigns before launch to ensure accuracy and quality
- Monitor campaign performance and identify improvement opportunities
- Work with copywriters and designers to deliver consistent messaging
- Support long-term customer engagement strategies
✅ Requirements & Skills
Required Qualifications
- 2+ years of experience in CRM, retention, or lifecycle marketing
- Understanding of customer engagement and retention strategies
- Experience with Customer.io or similar marketing automation platforms
- Strong attention to detail and testing mindset
- Familiarity with HTML email formatting
- Ability to manage multiple campaigns and priorities
- Good communication and collaboration skills
- English proficiency (B1 level or higher)
Nice to Have
- Experience with SaaS or online platform engagement campaigns
- Familiarity with user lifecycle analytics
- Experience working with cross-functional remote teams
- Understanding of customer segmentation and automation workflows
🌍 Work Environment & Benefits
✨ Fully remote international work environment
✨ Private health insurance
✨ Sports and wellness benefits
✨ Mental health support programs
✨ Paid time off
✨ Free English lessons and language courses
✨ Career development workshops and conferences
✨ Referral rewards and internal growth opportunities
🔍 Career Insight & Industry Trends
Retention and lifecycle marketing roles are becoming increasingly important for SaaS, iGaming, fintech, and digital platform companies focused on long-term customer engagement.
Professionals with experience in CRM systems, customer journey optimization, email automation, behavioral segmentation, and lifecycle campaigns are highly valued across remote-first technology companies.
🎯 Relevant Career Searches
This opportunity may be ideal for candidates searching for:
- Remote CRM Jobs
- Retention Marketing Careers
- Lifecycle Marketing Specialist Jobs
- Customer Engagement Remote Jobs
- Email Marketing Specialist Careers
- CRM Automation Roles
- Customer.io Jobs
- Remote SaaS Marketing Careers
📩 How to Apply
Official Application Link:
https://careers.softswiss.com/vacancies/retention-specialist-middle/
📌 Important Note
Applications are processed directly through the employer’s official website.
WorkinVirtual does not manage or process applications on behalf of employers.