Technical Paid Advertising Specialist – AI & Automation

Technical Paid Advertising Specialist – AI & Automation (100% Remote)

OnTheGoSystems is hiring a hands-on Technical Paid Advertising Specialist to own paid advertising while developing smarter ways to operate campaigns through AI, automation, scripting, APIs, analytics, and improved use of data.

This is a 100% remote opportunity for someone able to work European, Middle Eastern, or African working hours. The position is particularly suited to a performance marketer who enjoys building technical systems rather than only managing campaigns through advertising-platform interfaces.

Job Overview

Company: OnTheGoSystems

Work Arrangement: 100% Remote

Location: Work from anywhere, subject to working-hour compatibility

Working Hours: European, Middle Eastern, or African working hours

Worker Relationship: Independent Contractor

Experience Level: Experienced

Compensation: Not specified

The Technical Paid Advertising Specialist will personally build, run, analyze, and optimize paid campaigns while also developing AI- and automation-enabled systems that reduce manual work, improve campaign management, strengthen analysis, and create more reliable advertising workflows.

Key Responsibilities

• Own paid advertising campaigns hands-on from setup through analysis and optimization.
• Build, test, and improve paid-media workflows rather than simply operating campaigns designed by another team.
• Explore how AI can improve campaign research, management, analysis, optimization, and operational efficiency.
• Develop automation that reduces repetitive advertising work.
• Connect advertising platforms, analytics systems, and other marketing tools where useful.
• Use campaign and analytics data to investigate performance changes and identify actionable causes.
• Experiment with new advertising technologies and technical approaches.
• Build practical solutions that can be incorporated into ongoing paid-media operations.
• Manage multiple campaigns or advertising channels simultaneously.
• Validate automated workflows and ensure that technical systems continue operating correctly.
• Prioritize independently and move initiatives forward without requiring detailed instructions.
• Help OnTheGoSystems develop a more technical and AI-driven approach to paid advertising.

Required Capabilities

• Hands-on experience personally setting up paid advertising campaigns.
• Experience running, analyzing, and optimizing paid campaigns.
• Experience with one or more major advertising platforms.
• Ability to manage multiple campaigns or channels at the same time.
• Analytical mindset and ability to investigate why advertising performance changes.
• Experience using AI or automation to solve practical advertising problems or reduce manual work.
• Understanding that automation requires monitoring and validation.
• Ability to explain how automated advertising workflows are checked for correctness.
• Ability to work independently and determine what requires attention.
• Strong interest in experimenting with emerging technology.
• Ability to turn useful technical ideas into working solutions.

Advertising Platforms

Relevant hands-on advertising platforms may include:

• Google Ads
• Meta Ads
• Microsoft Ads
• LinkedIn Ads

Technical & Automation Tools

OnTheGoSystems is particularly interested in candidates who use technical tooling to automate, connect, analyze, or improve paid-advertising workflows. Relevant examples include:

• Google Ads Scripts
• Advertising APIs
• Python
• Zapier
• Make
• Google Analytics 4
• BigQuery
• Looker Studio
• AI agents

The listing does not require every tool above. They are examples of the kind of technical advertising capability the employer is seeking.

AI & Automation Focus

This role goes beyond conventional paid-media management. OnTheGoSystems is looking for someone who can connect AI, automation, data, and advertising into functioning operational workflows.

Candidates should be prepared to discuss real examples of AI or automation they have already used to solve advertising problems, increase efficiency, or reduce repetitive work.

The employer also emphasizes validation: automated systems should be checked carefully rather than trusted without verification.

Analytical Focus

The role requires more than reporting that a campaign metric changed. The successful candidate should investigate why performance changed, use data to develop hypotheses, and determine what action should follow.

Tools such as GA4, BigQuery, Looker Studio, advertising-platform data, and custom automation may be used to support this analysis.

Remote Work

This is explicitly a 100% remote position. OnTheGoSystems has operated with a fully remote international team since 2007.

The employer advertises a work-from-anywhere environment, but this opening requires availability during European, Middle Eastern, or African working hours.

The supplied job description does not provide a fixed country list, specific residency restriction, or work-authorization requirement.

Hiring Process

OnTheGoSystems describes a structured hiring process consisting of approximately 2–3 interviews, each lasting about 60–90 minutes. Candidates may speak with recruiters, the team leader, and members of the relevant team.

After successful interviews, selected candidates may be invited to complete a 14-day paid test based on real work.

If the paid test is successful, the employer states that an Independent Contractor agreement is signed, followed by a 3-month trial period.

Benefits & Support

• 100% remote work.
• Flexible international working environment.
• Body and Mind Movement program.
• Computer budget for improving the remote workplace.
• Kindle device with access to the company’s Amazon account.
• National holidays respected according to the employee’s country.
• Career development and advancement opportunities.
• Collaboration with colleagues around the world.

Application Guidance

Applicants should be prepared to describe paid campaigns they have personally owned rather than only projects they supported indirectly.

OnTheGoSystems also specifically asks candidates to explain the AI, automation, scripting, analytics, or other technical systems they have incorporated into their advertising work.

Apply for the Technical Paid Advertising Specialist Role

Performance marketers with hands-on paid-media experience, strong analytical instincts, and demonstrated use of AI, automation, APIs, scripting, or data tooling can review the complete opportunity and apply through OnTheGoSystems’ provided application page.

Worker Relationship: Independent Contractor

Work Arrangement: 100% Remote

Location: Work from anywhere subject to European, Middle Eastern, or African working-hour compatibility

Industry: Software / Localization Technology / Digital Marketing

Required Education: Not specified

Experience: Specific minimum years not stated

Compensation: Not specified

Hiring Process: 2–3 interviews; potential 14-day paid test; Independent Contractor agreement; 3-month trial period

Job Apply Link:
https://onthegosystems.com/jobs/technical-paid-advertising-specialist/