Website ClickGUARD Inc.
Power PPC performance with fraud-free traffic
Remote Senior Copywriter & Social Media Lead Opportunity
ClickGUARD Inc. is looking for a Senior Copywriter & Social Media Lead with strong expertise in PPC and paid media marketing. This strategic role focuses on shaping how the company communicates its product, insights, and thought leadership across multiple channels including website content, paid ads, blogs, email campaigns, and social media platforms.
The ideal candidate will combine advanced copywriting skills with a deep understanding of digital advertising and performance marketing, helping translate complex marketing concepts into compelling narratives that drive engagement and conversions.
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About ClickGUARD
ClickGUARD Inc. provides advanced software solutions that help businesses protect their paid advertising campaigns from click fraud and invalid traffic. The platform enables marketers to optimize ad spend, improve campaign performance, and gain better insights into advertising data.
By combining automation, analytics, and fraud detection technology, ClickGUARD supports companies in maximizing the value of their digital advertising investments.
Key Responsibilities
Narrative & Messaging Strategy
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Develop messaging frameworks that communicate product value and market differentiation.
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Maintain a consistent brand voice across marketing channels including website, email, and social media.
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Translate complex paid media concepts into clear and persuasive narratives.
PPC Authority Content
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Produce long-form educational content such as industry guides, case studies, and analysis of advertising platform updates.
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Write scripts for video content explaining PPC trends and digital marketing insights.
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Research updates from major advertising platforms and convert them into actionable content.
Social Media Leadership
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Lead content strategy across platforms such as LinkedIn and X.
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Create thought leadership posts and content threads that establish authority within the paid media industry.
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Transform marketing insights into engaging social media content formats.
Conversion-Focused Copywriting
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Write high-performing landing pages, email campaigns, and advertising copy.
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Improve marketing performance through stronger messaging, subject lines, and calls-to-action.
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Collaborate with performance marketing and CRO teams to optimize messaging based on data.
AI-Enhanced Content Production
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Utilize AI tools to accelerate content development and experimentation.
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Maintain high-quality messaging while leveraging AI for faster iteration and ideation.
Required Skills & Qualifications
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4+ years of professional copywriting experience in digital advertising, PPC, or SaaS marketing.
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Deep understanding of paid media platforms and advertising concepts including attribution models, ad formats, and campaign optimization.
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Strong writing ability across long-form articles, short-form social media content, and video scripts.
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Experience producing thought leadership content and marketing insights.
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Knowledge of marketing funnel stages and conversion-focused messaging strategies.
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Ability to manage multiple content formats and channels in a fast-paced environment.
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Strong analytical thinking and attention to messaging performance metrics.
Preferred Qualifications
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Experience managing or optimizing PPC campaigns.
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Background working with SaaS marketing teams.
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Experience collaborating with founders or executive leadership on brand messaging.
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Familiarity with marketing automation or CRM platforms such as HubSpot.
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Personal brand or content presence in the digital marketing or paid media space.
Work Environment
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Fully remote position
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Opportunity to work with a marketing technology company focused on improving advertising performance
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Collaborative team environment with a focus on innovation and strategic thinking
Experience Requirements
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5–10 years of professional experience in copywriting, digital marketing, or performance marketing roles.
How to Apply
If you are interested in this opportunity, submit your application through the employer’s official hiring page.
Note: This job listing is published by WorkinVirtual for informational purposes. Applications are handled directly on the employer’s official website.