Senior Director of Advertising Operations

Website tvScientific

TV Advertising That Performs

Lead and transform tvScientific’s ad operations, driving exceptional campaign performance and fueling growth.

tvScientific is a leading CTV advertising platform that empowers businesses to make data-driven decisions and achieve their marketing goals. We’re seeking a highly experienced and results-oriented Senior Director of Advertising Operations to lead our ad operations team and ensure seamless execution, optimization, and measurement of advertising campaigns across our platform.

Responsibilities:

  • Leadership & Strategy:
    • Partner with the VP of Sales to align ad operations with commercial goals and deliver exceptional customer experiences.
    • Define and execute the strategic vision for ad operations, ensuring operational excellence and continuous improvement.
    • Build, lead, and mentor a high-performing team of ad operations specialists, fostering a culture of collaboration and innovation.
  • Campaign Management:
    • Collaborate closely with sales and account management teams to understand client objectives and ensure on-time campaign activation and delivery.
    • Monitor campaign performance, identify and resolve issues, and ensure campaigns are optimized for maximum ROI.
    • Work with supply and media planners to standardize campaign setups and ensure performance.
    • Set up and participate in recurring sector meetings to gain insights into industry trends and client needs.
  • Operational Excellence:
    • Develop and implement scalable workflows and processes to optimize efficiency and accuracy.
    • Troubleshoot campaign delivery issues and identify opportunities for improvement in ad serving and tracking.
    • Define and measure performance metrics against business requirements, aligning improvement projects to bridge operational shortfalls and identify future opportunities.
    • Test new features and provide feedback before release.
    • Ensure consistency and alignment across all regional ad operations teams.
  • Data & Analytics:
    • Analyze campaign performance metrics and provide actionable insights to improve outcomes.
    • Collaborate with TechOps, Supply, and other key stakeholders to refine reporting and measurement frameworks, focusing on ROI and performance.
  • Innovation & Technology:
    • Partner with technology teams to make buying, launching, serving, and optimizing campaigns more efficient and user-friendly.
    • Capture future ad operations business needs as the business scales and translate them into a future state of support.
    • Stay informed on industry trends and best practices, ensuring tvScientific remains an industry leader.

Qualifications:

  • 8+ years of experience in ad operations, with at least 3 years in a leadership role.
  • Proven experience in executing ad operations for programmatic advertising, CTV platforms, and attribution models.
  • Deep analytical skills with experience leveraging data to drive decisions.
  • Excellent communication and collaboration skills, with the ability to work cross-functionally.
  • Bachelor’s degree in Marketing, Business, or a related field (advanced degree preferred).

About tvScientific:

tvScientific is the first and only CTV advertising platform purpose-built for performance marketers. We leverage massive data and cutting-edge science to automate and optimize TV advertising to drive business outcomes. Our solution combines media buying, optimization, measurement, and attribution in one, efficient platform.

Benefits:

  • Competitive salary and benefits package
  • Full health, dental, and vision insurance – up to 95% funded by the company for employees
  • Employee stock option program
  • Company-sponsored retirement plan with a matching contribution program
  • 12 annual paid holidays (including 2 flexible days)
  • Generous PTO policy
  • Remote-first environment that allows employees flexibility to work from most places in the US

To Apply: https://job-boards.greenhouse.io/tvscientific/jobs/4487389008

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