Workinvirtual
We are seeking a creative and experienced Video Content Strategist to lead the development and execution of engaging video content strategies. In this role, you will be responsible for conceptualizing, producing, and promoting video content that aligns with our client’s marketing goals and resonates with their target audience. This is a fantastic opportunity to make a significant impact on a growing brand while working remotely.
Responsibilities:
- Create comprehensive video content strategies that align with overall marketing objectives, target audience needs, and brand guidelines.
- Generate fresh, innovative video concepts that are engaging, informative, and shareable across various platforms.
- Develop compelling scripts and storyboards that effectively communicate key messages and capture viewers’ attention.
- Manage all aspects of video production, from pre-production planning and filming to post-production editing and optimization.
- Work closely with marketing teams, subject matter experts, and external vendors (e.g., videographers, editors) to ensure seamless execution of video projects.
- Ensure videos are optimized for different platforms (e.g., YouTube, social media, website) and devices.
- Develop and execute promotional strategies to maximize the reach and impact of video content.
- Track key metrics (e.g., views, engagement, conversions) to measure the effectiveness of video content and identify areas for improvement.
- Continuously research emerging video trends, best practices, and new technologies to ensure content remains fresh and relevant.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Film Production, or a related field.
- Proven experience (3+ years) as a Video Content Strategist or similar role.
- A strong portfolio showcasing your video content creation and strategy skills.
- Excellent understanding of video production processes, from concept to delivery.
- Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro).
- Strong storytelling and scriptwriting abilities.
- Knowledge of video SEO and optimization techniques.
- Excellent communication, collaboration, and project management skills.
- Ability to work independently and manage multiple projects simultaneously.